Samsung announces AI-powered 3D avatars with new 'portrait studio'

With a little help from Sydney Sweeney.
By Meera Navlakha  on 
A picture from the Samsung event stage, with a screen in the background displaying Sydney Sweeney and a digital avatar of the actress.
Credit: YouTube / Samsung.

Today's Samsung Galaxy Unpacked unveiled a slew of new(-ish) features, AI updates, and wearable products. Samsung promised the event would introduce "the next generation of Galaxy AI and the ever-expanding Galaxy ecosystem", mirroring recent tech events that brought an extreme focus on AI.

Among the company's announcements included 3D avatars, generated with AI. Using Samsung celeb partner Sydney Sweeney as an example, Samsung displayed how the avatars can be generated with its new "portrait studio".

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It seems that there are four filters and styles the avatars can be generated with: "Sketch", "Watercolor", "3D Cartoon", and "Comic".

Samsung isn't the only tech firm working on creative AI avatars. WhatsApp is reportedly working on AI-generated stickers, while TikTok just introduced AI digital avatars through its creative suite.

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Meera Navlakha
Culture Reporter

Meera is a Culture Reporter at Mashable, joining the UK team in 2021. She writes about digital culture, mental health, big tech, entertainment, and more. Her work has also been published in The New York Times, Vice, Vogue India, and others.


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